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Feed, for illustration

thefoundersignal.rss

The Founder Signal, 84 episodes, latest 12 Mar 2026.

A picture of a resolved feed, not a live field. The show and the episode are invented.

Moment 1 of 5Sample, for illustration

12:04–12:51

“The best hires I've ever made were the ones who told me I was wrong in the interview.”

Hook

The interview question that predicts a bad hire

Why this one

States a contrarian hiring belief in one breath, then backs it with a real story.

LinkedIn post, in your voice

I stopped hiring for confident answers years ago. The candidate who told me my roadmap was wrong got the job. Three years later she runs the team.

The gap

Four ways to repurpose an episode. All bad.

Every episode holds 5 to 8 Moments worth a post. Getting them out is tedious enough that most hosts never do it.

Podcast agencies

$2,500–$5,000 / mo

Onboarding call before anything ships.

LinkedIn ghostwriters

$3,000 / mo

They never touch the episode.

AI clipping tools

$15–$999 / mo

Fast and generic, still yours to sort.

Doing it yourself

4 hrs / episode

Exactly the four hours nobody has.

The Episode Kit

A verdict, not a pile to sort through.

One Moment first, free. The rest is timecodes, posts, a newsletter and quote cards, ranked and reasoned.

Cutsheet

Sample, for illustration: five Moments from an invented episode, shown the way a real Cutsheet is set.

1. 12:04–12:51The interview question that predicts a bad hire
2. 24:18–25:09Why we killed our own best-selling feature
3. 31:40–32:22The metric that actually predicted churn
4. 48:02–48:59What our first paying customer got wrong
5. 52:37–53:20The hire we should have made a year earlier

5 to 8 Moments per episode, ranked, timecoded, and reasoned in one line each.

Written assets

Sample, for illustration: an invented newsletter subject line.

Newsletter, edition 48

What a bad-hire question actually sounds like

A LinkedIn post per Moment, one newsletter edition, show notes.

Quote cards

Sample, for illustration: an invented line, set as a card.

“The candidate who told me my roadmap was wrong got the job.”

The strongest line from the episode, set to post.

How it works

Landing to your first Moment, under 6 minutes.

  1. 01

    Paste your feed

    One RSS URL. No account yet.

  2. 02

    We read the episode

    Every minute, not just the keywords in the transcript.

  3. 03

    Your free Moment lands

    Timecode, quoted line, Hook and the post. No charge.

  4. 04

    Approve, kill, or fix it

    Ten minutes of judgment instead of four hours of drafting.

  5. 05

    Take the files

    SRT, cutsheet, posts and cards. Or send them to your editor.

Voice Profile

The client is the quality pass agencies charge $3,000 a month to be.

Every asset gets approve, kill, or one line of what's wrong. Kills and fixes are written into the Voice Profile, so episode three needs less correcting than episode one.

Try the decision, for illustration

LinkedIn post, moment 2

We killed our best-selling feature the same week it hit a million dollars in revenue. Here's why that was the easiest call I've made as a founder.

Episode Packs

Prepaid by the episode. No recurring charge.

Episodes sit in your account until you spend one. A fortnightly show buys a pack about once a quarter, and the decision is made once instead of resting on a card.

Larger Episode Packs bring the per-episode price down. You see them next to this one, after your free Moment is on screen.

1 episode

$249

One Episode Kit. Enough to judge the work.

What a kit contains

  • A ranked Cutsheet: 5 to 8 Moments, each with in and out timecodes, a Hook, and one line of why it earns attention.
  • Caption text as an SRT, so you or your editor cut from a timecode in under 2 min.
  • A LinkedIn post per Moment, a newsletter edition, show notes and an episode summary.
  • Quote cards carrying the best lines.

Nothing is charged for the free Moment. Unused episodes are refunded in full within 30 days, no questions.

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